Even the Ism al-Azam (Greatest Name) as far as it is only a Name is not beneficial untill and unless its remembrance is in accordance with the courtesies and demands of the Remembered. All this is only possible when one receives knowledge of this Name (directly) which in turn is only possible when knows the Named and is guided by Him. Any Name that puts right all affairs is certainly praiseworthy.
Hz Khadim-e-Mohabbat (ra)
subhan Allah.